Once you start a business, your biggest goal is to get more leads and as a result, sales. As you gain potential leads, you need to manage them effectively to boost your conversions and increase repeat customers 📈.
But when your customer list start piling up, and messages keep pouring in, your team may get overwhelmed and miss out on some of the replies or follow-ups.
Bad news for your sales performance 👎 .
To avoid this, relying on a powerful CRM to structure and optimize your WhatsApp sales process becomes inevitable.
✅ Kommo is a pioneering Messenger-Based Sales CRM software that helps businesses to automate the sales process, increase revenue and establish long-lasting relationships with their customers.
Here's an example of how you can manage WhatsApp QR code lead generation with Kommo 🤓.
Imagine that you have a retail clothing store and a customer visits it. They browse through different products, and a particular dress catches their interest. Then, they notice a tag with a WhatsApp QR code on the dress.
They open their WhatsApp, go to the camera section, and point to the QR code. As soon as they do this, a chat with the business automatically opens. Now they can send a message in one click inquiring information about the fit and styling of the dress.
After they drop the text, you will receive a new lead in the Kommo pipeline with all the necessary client data pulled out of their WhatsApp profile and stored in one place - the lead card.
You can see:
- The lead's name
- Active phone number
- Profile picture
You can also create an automated chatbot that will welcome your new visitors, consult them, and help them during their shopping process, minimizing the need for an extensive customer support team.
Additionally, it will suggest your customer to save your brand's contact card for future reference.
The pre-defined contact card includes:
- Link to your website
- Instagram handle ID
- Email ID
- Shop address
Kommo will ensure that your customers know everything about you 😎.
As soon as the customer adds you to their contact list, the bot will reply to them with a video featuring various looks with that dress, styling options and accessories they can pair with the dress 🎥 .
The video comes with a description and addition buttons, prompting the customer to either learn more or request the help of a consultant 💁♀️.
At the bottom of the video they will find 2 clickable buttons.
If the customer taps the More button, they will receive an extended description of the look in the video, the total cost, and where they can find all of these items inside the shop 🛍️.
Following the description, the customer can pick up the recommended items and go to the cashier to pay. At the checkout, there can be a tablet with a QR code and a call to action: Register to get a loyalty card 📋.
Once the buyer scans the QR code and sends a pre-filled message like before, the bot will automatically generate a loyalty card, send it as an image, and recommend saving it in the Apple wallet 👛.
Just like that, you’ve got a happy client and generated a new contact 👍.
Voila! This is one fine recipe for enhanced customer satisfaction 🤩.
In Kommo, a Lead Card will store this entire conversation that will neither expire nor get deleted, unlike in WhatsApp.
On top of that, Kommo will ensure you are able to:
- Make every lead and customer interaction transparent
- Simplify task delegation
- Set sales goals
- Track performance in real-time
- View and organize the workload of each team member
- Manage user permission