How to Add WhatsApp Link for Instagram: Step by step guide

Communicating with your Instagram followers in WhatsApp chat has several advantages, especially regarding product inquiries and negotiations.

With WhatsApp, you can:

• Share multimedia files & documents.
• Send large personalized text messages. (People are likelier to read longer texts in a personalized WhatsApp chat than on a social media platform 👍).
• Contact leads by video or audio call. (This is extremely helpful when resolving customer objections or closing large deals 🧐) .
• Provide business information, such as business hours, address, website, and anything else you want to add.

And if you use WhatsApp Business, then the person will see your work schedule, company name and other information about your business.

On top of that, you will be able to:

🛍️ Share your product catalog with your contacts - upload photos, prices, and descriptions.

🤖 Create auto-reply templates to answer frequently asked questions, saving time in the long run.

🏷️ Add labels to your contacts’ messages to keep them organized and speed up the search process.

You can add a WhatsApp link to your Instagram account in multiple ways. Most require you to have active Instagram and WhatsApp Business Accounts. Once you are all set, you can add a call to action or CTA button to your:

• Place a link in the website field via Instagram bio
• Set up a custom button via Instagram profile
• Share a QR code/Link via Instagram Stories Highlight

Before you add a link to your profile, you first need to create it.

To generate a WhatsApp link in just a few clicks, you can use the Kommo WhatsApp link generator 🥳.

1. Simply go to kommo.com/whatsapp-link-generator/.
2. Type the Whatsapp number you want to be contacted, and don’t forget to include your country code.
3. Add a custom text that users will send you as a pre-filled message.
4. Finally, click “Generate my WhatsApp Link,” copy it, and Voila! You can now add it to your bio.

To add a WhatsApp Link to the website field you need to:

⚙️ Open Instagram, go to your profile, and click “Edit Profile”.

🌐 Once a new window is opened, paste the link to the “Website” field.

✅ Click “Done” to confirm the changes.

That’s it! 🎉 Your WhatsApp link will be visible in your Instagram bio in the website field.

The second method allows you to set up an action button that will lead your users directly to your WhatsApp chat.

Here’s how to do that in a few steps:

1. If you don’t have it already, go to your app store and install the WhatsApp Business app on your phone. There is no other way to add an action button without it.
2. Sync it with your personal WhatsApp, and all chats will be transferred to avoid losing any communication.
3. Set up a business account: name, profile picture, description, and more.
4. Once the WhatsApp Business profile setup is complete, go to your Instagram profile. Click “Edit profile” and then select “Contact options”.
5. Select “WhatsApp Business Phone Number”. Enter the phone number that is linked to your WhatsApp account.

Done! 💪 Now, you should be able to see a WhatsApp button on your profile, which your audience can tap to reach you directly on WhatsApp.

There are two ways you can do this ✌️:

1. Via QR Code.
2. Via a link.

You can use a QR code to quickly lead your Instagram followers to your WhatsApp chat. This QR code can be published in stories, in a post, or pinned to the highlights.

Here’s how to create a QR code that leads to a WhatsApp chat:

• Open your WhatsApp Business app.
• Go to “Settings -> Business Tools -> Short Link”.
• Click “QR Code -> Share Code”.
• Choose Instagram -> Story.
• Once the story is posted, click on the heart icon at the bottom right to save the story as a highlight.

That’s it! Now, your audience can simply click on that highlight and use the QR code to reach you on WhatsApp 🤩.

Another effective method is to post an Instagram story with a link to your WhatsApp chat. Here, you must create a story with a WhatsApp logo image and insert the clickable WhatsApp link within the story.

To do that:

1. Create a story with the image of the WhatsApp logo.
2. Click on the “Attach” icon.
3. Select “Link”.
4. Insert the WhatsApp link (refer to the 1st method to help create this link).
5. Click on “done”.
6. Place the link icon in your story and post it.

Once the story is posted, you can add it to the “Highlighted Stories” section and rename it “WhatsApp” or “Contact us via WhatsApp.” The story will be permanently shown on your Instagram profile, and users can contact you on WhatsApp 💬.

Having copied the WhatsApp link, there are often problems that can occur in social networks.

1. ❌ Instagram can block your profile if you send a URL in Instagram DMs more than five times a day. ✅Make sure not to exceed this daily number when talking to your IG leads.

1. When creating the WhatsApp link, it’s easy to make small errors that affect the link.

For example, the number in the international format with “007” or “+380” should be entered without extra characters, indicating only the digital code007 or 380 and then the number itself.

The full URL should look like https://wa.me/380XXXXXXXXXX

1. A common error can occur when adding a WhatsApp URL to Instagram:

❌ The text around the link is entered without a space. In this case, the link becomes unclickable.

✅ Add space between the text and the link.

1. ❌ You might accidentally enter the wrong phone number. ✅ When filling in the fields, double-check the phone number, as even a minor error can hinder your sales.
2. ❌ Privacy and chat settings issues. ✅To start a conversation with a new user, you need to allow them access to send you messages.

To do that, go to:

Your Instagram Account > Settings.

Hit Privacy then > Messages.

Make sure you Allow Access to Messages at the bottom of the page.

Some tools can help you automate the whole process—not only when it comes to starting conversations with your followers but also to making sure every potential lead on Instagram turns into a sale 🤑.

One such tool is Kommo.

Kommo is a powerful CRM created to enhance messenger-based sales by ensuring all your valuable business conversations are managed, well-organized, and stored in one place.

The “one link in bio” rule on Instagram is limiting to your marketing.

To promote a new blog post, campaign, or product, you must swap the link manually every time 😖. This can get confusing and time-consuming. The good news is that with the Kommo Engagement Page, you won’t have to worry anymore. You can optimize the whole process and get on top of your Instagram marketing game in just a few clicks 🙌.

The Kommo Engagement Page helps you connect with your followers using CTA links and content. This includes text, contact forms, images, videos, and more. You can customize the page to fit your brand’s personality and allow your audience to contact you easily.

To create a personalized engagement page, you can:

• Use an intuitive interface with a drag-and-drop editor.
• Add a contact form option and social media buttons.
• Create custom URLs/ texts and colors.
• Choose a design from various themes.

But this is not the only thing Kommo can do for you 😱.

With our platform, you can:

• Manage all potential customers in your WhatsApp CRM pipeline.
• Stay organized with profiles and labels for each potential lead.
• Communicate directly in the lead card — no switching apps!
• Integrate CRM with Messengers, SMS, live chat, email & phone.
• Personalize email & WhatsApp templates.
• Send emails & WhatsApp messages automatically.
• Create WhatsApp chatbots to automate responses to frequently asked questions.

Trying different ways to add a WhatsApp link for Instagram can get quite overwhelming.

But don’t worry. Our team is always happy to help 🤩.

If you want to learn more about Kommo and its capabilities, contact us for a chat or a free demo session of Kommo.

💬 Chat with us here on the website or within your account

🤓 Book a free demo session with the team

🏖 Find a partner to do it for you so you can relax