Kommo vs. Blip: Which is right for you?

January 22, 2024

15 min.

Choosing the right CRM (customer relationship management) for your business can be a tedious task, particularly for beginners. So, if you’re searching for the ultimate sales and marketing tool or seeking to understand the differences between Kommo and Blip, look no further!

This article will dive into the Blip platform and compare it to Kommo CRM. We’ll break down the key features, pricing schemes, and how each can help your business thrive. It’s a gold mine of useful information, so sit back, relax, and get ready to discover the impressive potential of these amazing tools.

So, what are you waiting for? Read on to learn more.

Kommo vs. Blip: At a glance

Before exploring the differences between Kommo and Blip, let's give props to Blip for its impressive range of tools. Both platforms are incredibly useful for reaching your sales and marketing goals, and the aim is to give you a breakdown of what makes each one shine.

Kommo is a unified customer communications platform that seamlessly integrates with email and all messaging apps. It helps businesses streamline customer engagement, enhance customer experience, and drive sales.

Blip is a conversational platform that uses artificial intelligence (AI) to power personalized and efficient interactions across various messaging channels, including WhatsApp, Facebook Messenger and Instagram.



Starting price
From $15 per user per month
From R$1199
Maximum users
From 10 users. Each additional user is R$200/month
Daily Active Users (DAUs)*
2,500 Active users per month
From 800 DAUs per month. Each additional conversation is R$1,70
Communication channels
WhatsApp, Facebook Messenger, Instagram, Viber, Telegram, Skype, iMessage, phone & email
WhatsApp, Facebook Messenger, Instagram, Telegram, Skype, iMessage, email
Omnichannel inbox, built-in chatbot editor, visual Digital Pipeline, task management system, broadcasting
AI-empowered chatbot, omnichannel inbox

📌Please note: Unique conversations, also known as Daily Active Users (DAUs), are counted from when a message is sent or received via Blip between 0:00 and 23:59 of the same day. They are counted only once per channel, even if the recipient does not respond. Unique conversations include human customer service (via Blip Desk), active notifications, and chatbot messages.

Kommo vs. Blip: What’s the difference?

Kommo and Blip are both innovative tools used for sales and marketing, but they serve different purposes.

1. All-in-one

Blip helps you create and use chatbots and virtual assistants. This streamlines customer interactions by automating processes and ensures personalized experiences across different messaging channels.

However, you should remember that while Blip is fantastic at what it does, it's not your go-to for full-on CRM. For added functionalities, including CRM features, you'll need to explore additional options from third-party SAAS providers.

A selling point of Kommo is that it offersall-inclusive packages that bundle all the essential tools businesses need for sales and marketing. This eliminates the need to choose and price individual tools, making it easier to calculate the total cost involved.

2. Sales process visualization

A customizable sales pipeline is crucial for keeping things organized, understanding where deals stand, predicting future sales, and making the sales process more efficient.

With Kommo, users have access to a comprehensive visual sales pipeline. The pipeline is the main place where the work happens in Kommo. The overview of your ongoing deals, separated by pipeline stages, represents the actual stages of your sales process.

Kommo offers unmatched flexibility, allowing you to craft up to 50 personalized pipelines with unlimited steps, all tailored to the specific needs of your business and customer journey.

💡Please note: Kommo allows you to craft up to 50 personalized sales pipelines

Blip focuses on the conversational part of customer interactions and instead relies on third-party CRM solutions.

3. Team communication

The team communication feature in Blip works through comments within a chat. Simply click “comments” to leave a message only visible to your team. If you want more direct communication, it gets a bit more complicated. There is an optional Chrome extension called “Connect Team” that comes with an additional cost of ~$8 per month.

Kommo simplifies team communication by providing a centralized hub for conversations, notifications, and mentions.

In the “Mentions & Team Chats” section, you'll discover your one-on-one conversations with teammates, support chats, group chats, and important notifications.

This space is your go-to for direct messages to teammates or reaching out to Support. You can also create a group chat for internal group discussions. This lets you chat with your team without hopping to another app.

4. Mobile app

Blip Desk is a customer service platform that allows businesses to connect with their customers through popular messaging apps like WhatsApp, Instagram, and Messenger. Businesses can use the app to offer customer support, answer questions, and resolve issues. The app is easy to use and can be integrated with your existing CRM.

A key feature of Blip Desk is the unified customer inbox, which allows businesses to manage all customer conversations from all messenger apps in one place. Blip Desk also offers smart routing, which directs conversations to the appropriate team member based on their availability. If you want to communicate with your own team within the app, you can leave a comment on a ticket so that a teammate can see it.

The Kommo app offers many features that keep you in the loop, including:

  • An intuitive mobile CRM
  • Contact sync
  • Caller ID
  • Business card scanner
  • Smart notifications

With Kommo's mobile app, you can stay productive and connected with everyone, all the time. You can access CRM data, make calls, send emails, chit-chat with your customers or teammates, and add leads with just a few taps.

Kommo vs. Blip: Integrations

Integrations are a great way to get more out of Kommo and Blip. They let you connect your favorite apps and services, such as CRMs, marketing automation platforms, and productivity tools. This can help you to automate tasks, improve data accuracy, and get more out of your software.

An extended list of integrations for both platforms is in the table below.



Integration Category
Messaging Apps
Facebook Messenger, WhatsApp, Instagram, Telegram, LiveChat, Zoom, Skype, Viber, iMessage, WeChat, SMS, phone, email, Google Business Messenger, SnapEngage, and more.
Facebook Messenger, WhatsApp, Instagram, Telegram, LiveChat, Zoom, Skype, Viber, iMessage, WeChat, SMS, phone, email, Workplace Chat, Blip Chat, Microsoft Teams, Google Business Messenger
Zapier, Slack, Shopify, Make, Calendly, Google Calendar, Zendesk, Piesync, Google Sheet, Evernote, Mindbody, PandaDoc, Forms.app, 10to8, Breezy, Pyrus, ClickUp, Ecwid, Webhook
HubSpot, RD Station, Vtex, Webhook, Bitrix24
Leads capture
Facebook leads form, LinkedIn, RD Station, Wufoo, Formstack, Typeform, Tilda, Unbounce, JotForm, Getsitecontrol, FormKeep, Formidable Forms, WordPress
Zendesk, Zapier
MailChimp, ActiveCampagne, Twilio, Facebook ads, Google Ads, LeadsBridge, Google Analytics, Omniconvert Explore, Outgrow, Weblium, Rigostat, MailerLite
ActiveCampagne, Shopify, Zapier
Documents & Storage
Dropbox, HelloSign, FormStack Documents, Proposify, Dokker, Folder
Invoicing & Payment
Stripe, PayPal, MemberSpace

Kommo and Blip offer seamless integration with numerous applications and services, enabling users to leverage various tools and data to optimize their workflows and achieve their business objectives.

Kommo offers more native integrations than Blip. This makes Kommo a more flexible platform to integrate into your working ecosystem. To integrate Blip, you will probablyneed to use an API, which requires programming skills.

🔗 You can familiarize yourself with the full catalog of Kommo’s integrations.

Kommo vs. Blip: Pricing

Having compared the main differences between both CRM platforms, let’s take a look at the costs involved in using them. This will help you calculate which platform best fits your budget.

Price comparison table:



Unified inbox,customizable Digital Pipelines,task management, and more
10 Users,up to 800 conversations/month,all Blip benefits
R$ 1,199/month
Everything in Base,no-code Salesbot,pipeline automation
30 Users,up to 2,000 conversations/month,all Blip benefits
Everything in Advanced.increased client database,advanced client profiles
50 Users,up to 5,000 conversations/month,all Blip benefits
Unlimited users,on-demand conversations,all Blip benefits
Upon request

Kommo vs. Blip: Entry-level plans comparison

Let’s break down the entry-level plans of both platforms,designed for businesses that are just starting out and need a basic solution. The plans include the essential features to start marketing activity, tracking leads, and managing customer relationships.



Kommo Base
Blip Lite
WhatsApp, Facebook Messenger, Instagram, Telegram, Viber, WeChat, iMessage, Skype, SMS, phone & email, and more.
WhatsApp, Facebook Messenger, Instagram, Telegram, Viber, WeChat, iMessage, Skype, SMS, phone & email, and more.
Monthly active customers
2500 per user
800 per month
Omnichannel inbox,visual Digital Pipeline,automated task management,team chat,live support
AI-empowered chatbot, omnichannel inbox,self-service support
$15/per user/month
R$1199 per month
Additional Expenses
CRM - $17-20/month“Connect team” Chrome extension for team communication - $8/month

Kommo vs. Blip: Features

Let’s explore the features of both platforms in detail.

What are the similarities?

Kommo and Blip are both conversational SAAS solutions designed to help businesses improve their sales and marketing performance. They share a number of features:

1. Multichannel chat inbox

Both platforms come equipped with a unified inbox that keeps your messages organized and lets you seamlessly manage conversations across multiple messaging apps. They support the major messengers, like WhatsApp, Facebook Messenger, Instagram, and Telegram, making it easy to connect with your customers wherever they prefer to chat.

Kommo's native app makes connecting your WhatsApp account via QR code a breeze. It’s also completely free. For WhatsApp Business API users, Kommo even provides an initial balance of $1, allowing you to test the channel free of charge

💬 Kommo provides users with $1 to try out the WhatsApp Business API integration.

2. Chatbot

A visual chatbot editor is available on both platforms. This allows businesses to create automated chatbots that provide customer support 24/7.

Both chatbots can be customized to fit your business's specific needs and can be used for the following:

  1. Answer frequently asked questions
  2. Troubleshoot common problems
  3. Provide general information
  4. Auto-assign leads' questions to the right team member
  5. Validate information
  6. Generate documents
  7. Manage tasks

3. Automated workflow

Kommo and Blip offer powerful automation tools to help businesses improve their sales workflow. Kommo provides a Digital Pipelin to reduce repetitive tasks, secure data entry, and allow to stay online 24/7.

Automation tools help companies schedule calls and meetings automatically, launch lead nurturing campaigns, and grab leads from various sources.

Check out Sales automation in 5 steps with Kommo to learn how to improve your sales team’s efficiency and increase sales by automating your routine.

4. Broadcasting

Kommo and Blip both support broadcasting, which is a feature that allows you to send messages to a large group of people at once. You can use it to launch marketing campaigns with a selected user group or simply message-blast your entire audience. This helps to reach out to new leads, nurture existing leads, or promote a new product or service.

🔊Broadcasting: A feature that allows you to send messages to a large group of people at once.

Broadcasts can be scheduled beforehand, sent to specific groups, or based on specific events, like a new product launch or a website visit. A/B testing helps to compare different messaging strategies and see which performs the best.

With Kommo and Blip, you can reach a huge number of people quickly and easily.

📌Please note:

To Broadcast via WhatsApp in Kommo, you need to use the WhatsApp Business API. In Kommo, you can connect it for free and receive $1 to configure and test it free of charge. After that, you only pay for the messages you send.

Blip charges for conversations: The initial plan includes 800 conversations per month. Each additional conversation costs R$1.7.

5. Free trial

Kommo and Blip offer free trials, allowing you to test the platforms before committing to a paid plan. This provides an excellent opportunity to assess if the platform aligns with your business needs and to explore its features and capabilities.

Kommo's free trial is 14 days and provides access to all Enterprise features. Blip's marketing free trial is unlimited in duration but significantly restricts some of its most impressive features, meaning you only get a glimpse into its real potential.

Kommo vs. Blip: Ease of use

According to online reviews, Capterra, for example, points to Blip’s learning curve, mentioning how difficult it is to set up dashboards or create chatbots.

Kommo's user-friendly interface and wealth of onboarding resources make it a breeze to use, minimizing headaches and maximizing productivity. Its dedication to simplicity has not gone unnoticed. Kommo is growing in popularity among businesses of all sizes seeking a straightforward and effective tool to enhance their customer interactions.

Check out our Knowledge Base to find step-by-step instructions on how to get started with Kommo and other helpful information

Kommo vs. Blip: Customer support

Blip offers multiple ways for customers to receive support.

Users on the Lite and Plus plans can enjoy self-service support through the Blip Help Center and the Blip Community only. This can be challenging for businesses that need more immediate or personalized assistance, since finding the required information themselves can become time-consuming and tedious. In addition, ticket support requires a corporate email address. Personal email addresses such as Gmail.com and others are not eligible.

For users with more urgent and varied needs, support via email, WhatsApp, and telephone is available on the Super and Enterprise plans (starting at R$5,990/month).

On the other hand, Kommo's team offers access to all of its resources and content to users on any plan. That means everyone, from Base to Enterprise users, will get the support they need to succeed. Kommo's tech support goes the extra mile to ensure clients can confidently use the platform. Plus, Kommo has a YouTube channel with in-depth tutorials in four languages: English, Spanish, Portuguese and Indonesian.

Kommo's extensive Knowledge Base tackles 90% of user inquiries, ensuring prompt problem resolution and maximizing productivity.

Kommo vs. Blip: Customer reviews

Both Kommo and Blip have received positive reviews from users, with most praising their features and effectiveness.

Choosing between Kommo and Blip



Kommo Pros
Blip Pros
Kommo Cons
Blip Cons
Pricing: Balanced pricing with lots of product features and extensive customization options, enabling personalized experiences for different users.
Powerful chatbot visual editor: The visual editor offers a user-friendly interface and advanced features to create effective, personalized chatbots. It offers various drag-and-drop elements, including conditional branches, loops, and errors.
Limited integrations: Kommo doesn’t offer as many integrations as other CRM platforms. This could be a problem for certain users.
Learning curve: There may still be a learning curve for users new to chatbot development or with limited technical skills.
User-friendly: Kommo is exceptionally user-friendly, making it easy for new users to start working with.
Advanced features: Blip provides advanced features such as natural language understanding (NLU), which enables your chatbot to understand user intents and entities, improving the accuracy of responses
Unstable platform: Kommo constantly develops new versions to improve productivity and add new features. While there have been some reports of bugs , the developers are committed to addressing them immediately.
Customization limitations: While Blip offers a range of customization options, there may be some limitations in terms of design and functionality compared to fully custom-built chatbot solutions.
Two Types of WhatsApp Integrations:Free WA Lite: Offers cost-effective solutions for basic needs.Paid WhatsApp Business API Integrations: Provides advanced features and scalability for businesses.
Scalability: Blip is designed to handle high volumes of conversations, making it suitable for businesses of all sizes, from small startups to large enterprises.
Complicated pricing structure: Because it consists of three different tools, each with its own pricing policy, it is difficult to calculate the product's final price.
Comprehensive Solution: Kommo provides an omnichannel solution that seamlessly integrates sales and marketing functionalities, encompassing both CRM tools and a chat inbox within a single subscription plan.
Technical support: Although Blip provides technical support, response times may vary depending on the level of support you have access to.

Help your business succeed by effectively choosing between Kommo and Blip

In the fast-changing digital world of business communication tools, picking the right platform can make a big difference to your operations. Let's explore how Blip and Kommo meet various business needs. Consider things like the size of your business, how you communicate, your budget, and the complexity of your processes when deciding which platform is best suited to helping you succeed. Ready to find the perfect fit for you? Let's dive in!

Small Business vs. Enterprise

Kommo is a cloud-based marketing automation platform targeting small businesses. It is easy to use and has many features, including email marketing, social media marketing, lead generation, and customer relationship management (CRM). Kommo is affordable and scalable, so it can grow with your business.

Blip is a more enterprise-focused intelligent conversation platform. It is more complex than Kommo but has more advanced features, such as a conversational AI engine that powers chatbots to have more natural and engaging user conversations. Blip is also more expensive than Kommo, but is a good option for businesses that need the most advanced features.

Here is a table that summarizes the key differences between Kommo and Blip:



Target market
Small businesses
Ease of use
Easy to use
More complex
Email marketing, social media marketing, lead generation, CRM, automated workflow
AI-chatbot, automated workflow, social media marketing
More expensive

Ultimately, the best way to decide which platform is right for you is to try out bothand see which fits your business needs better.

Email marketing or messenger

Kommo and Blip are versatile platforms that seamlessly integrate with email and messenger services.

Blip does not have a specific email marketing service. However, you can create personalized conversation flows and send automated email messages to your customers. You can also integrate Blip with other email marketing tools to boost your strategies.

Blip and Kommo both excel at providing comprehensive solutions for marketing across various messenger platforms, while Kommo also offers a wide range of features for email marketing.

Kommo provides the following advantages for email marketing:

  • The ability to segment and personalize email campaigns
  • Email parsing, a valuable tool that can help you automate creating leads based on emails you receive
  • Campaign automation
  • A/B testing of email campaigns
  • Detailed analytics of campaign results

If you rely on email for customer communication, then Kommo is definitely your go-to choice. However, if you primarily use social media, both platforms are good options, and your choice depends on your specific requirements and goals.

Enjoy what you’ve read so far? You might also be interested in this article: Opt-in email marketing: Growing email lists with chatbots.


Blip and Kommo offer pricing tiers designed to accommodate businesses and budgets of all sizes. However, it's worth noting that Blip's pricing, based on DAUs, can become much more expensive, especially for larger enterprises with higher sending volumes.. If Blip users want extra features such as CRM and team chat, these can be purchased as add-ons.

Kommo is a cost-effective option, particularly for small to mid-sized enterprises. It delivers comprehensive features to businesses on a more limited budget.

📌 Please note: Kommo keeps it simple – no hidden fees! All the features included in your plan are part of the standard price. Any additional expenses you may encounter (which are entirely optional) would be solely for third-party integrations or services.

Business process

Blip excels in creating and deploying AI-powered chatbots but lacks a built-in CRM system for comprehensive sales management. While its chatbot builder expertly streamlines customer interactions, it cannot track their journey through your sales funnel.

Kommo makes it easy for businesses to create personalized Digital Pipelinesthat fit their needs. The Digital Pipeline feature is user-friendly and can be customized to map the entire customer journey—from the first interaction to conversion. With Kommo, businesses can reach customers across different channels, ensuring every interaction is on point and relevant.

Kommo vs. Blip: Final thoughts

Whether you're a small business navigating the early stages of growth or a larger organization ready for expansion, Kommo and Blip support your conversational marketing journey.

Choose the platform that best aligns with your current needs and will help you meet your future growth ambitions. With Kommo or Blip, you can transform customer interactions and grow your business.

Bottom line

If you’re still unsure which platform is best for you, give Kommo and Blip a try for free before deciding on your favorite.

To explore all the capabilities of Kommo and understand how the platform can help increase your business revenue, click here and try a 2-week free trial period -- no credit card required.

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Anton Kildyushov

Anton, a seasoned marketer, passionately explores and masters CRM platforms with a hands-on approach, engaging with support, sales reps and experts worldwide.

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