WhatsApp templates for the retail industry

Unlike standard WhatsApp messages, templates are pre-approved messages that let you send automated, personalized communication at scale — all while maintaining Meta's quality standards.

For the retail industry, this is a game-changer: automate order confirmations, shipping updates, and personalized product recommendations. With a 98% open rate, WhatsApp templates guarantee your communication is consistent, professional, and always delivered — no more messages lost in a customer's email spam folder or text message inbox.

Meta doesn't allow businesses to start conversations with customers unless they use pre-approved message templates. Every order update, shipping alert, or promotion you want to send requires an approved template — no template, no outbound communication.

Use WhatsApp templates within your current retail workflow to create a seamless experience from browse to delivery.

• Automate order confirmations with WhatsApp templates to reduce customer anxiety and eliminate “where's my order?” support tickets.
• Send real-time shipping updates to keep customers excited about their purchase while building trust — all without your team lifting a finger.
• Deliver personalized product recommendations based on purchase history to increase repeat sales and average order value.
• Trigger abandoned cart reminders automatically to recover lost revenue while customers are still browsing.
• Collect post-purchase reviews through automated check-ins that make customers feel valued and boost your social proof.

Here are 15 ready-made templates, built by the Kommo + Meta team exclusively for retail businesses — ready to use today ⬇️

Streamline post-purchase communication by instantly sharing order details, item summaries, and expected delivery dates directly with your customers.

Automatically follow up with customers via WhatsApp to recover lost sales. Sometimes, a simple reminder is all it takes to close the deal.

Eliminate uncertainty by sending automated shipping updates straight to WhatsApp. Keep customers informed at every stage of the delivery process so they never have to ask, “Where's my order?”

Keep customers in the loop by announcing new arrivals with stunning images and direct shopping links — giving them a seamless path from discovery to purchase.

Send urgent offers with “Shop Now” buttons directly to customers' chats to capture revenue before time runs out.

Alert customers instantly via WhatsApp when previously out-of-stock items they want become available again.

Turn purchase data into higher sales by suggesting relevant upgrades and add-ons directly to each of your customers through WhatsApp.

Drive repeat purchases by rewarding loyal customers with exclusive discounts and promocodes.

Use quick-rating buttons to gather customer feedback and boost your review collection in seconds.

Automatically notify customers about earned points, member perks, and exclusive offers to encourage their next visit.

Encourage customers to revisit their wishlist by highlighting forgotten favorites and making checkout just one tap away.

Make your top shoppers feel valued by giving them first access to your latest collection drop.

Send automated invites to your referral program with can't-miss perks for both the customer who shares and the friend who discovers you.

Send product-specific care guides, styling tips, and usage instructions to keep your brand top-of-mind while reducing returns and building trust.

Use purchase history to suggest products tailored to each customer's unique taste, making every recommendation feel personal.

Reach your customers where they already are. Kommo x Meta’s ready-made WhatsApp templates automate cart reminders, exclusive offers, and product recommendations — helping your retail business increase repeat purchases and build stronger customer loyalty.

Build trust and drive repeat business with automated communication. Launch your first campaign in minutes — start a free 14-day Kommo trial today.