The Ultimate Guide to Kommo

Kommo WhatsApp integrations

October 12, 2022

5 min.

WhatsApp has become a hub for conversations for many people worldwide, and businesses

need to know how to capitalize on this boom and engage with clients wherever they are.

Due to the complexity engagement, Kommo offers various forms of WhatsApp integrations that enable businesses to easily interact with clients and improve sales.

In this article, we will cover all the WhatsApp integrations that Kommo offers and how to connect your WhatsApp account.

What is a WhatsApp integration?

WhatsApp integration refers to the process of connecting WhatsApp with external platforms, such as CRMs, helpdesk systems, or marketing automation tools, in order to centralize communication, automate workflows, and improve customer engagement.

Kommo offers different ways to integrate its CRM into your WhatsApp account, allowing you to stay on top of your communication game.

Let’s look at each integration one after the other!

WhatsApp integrations from Kommo

1. WhatsApp Business Integration

Kommo’s WhatsApp Business integration is its native WhatsApp integration built directly on WhatsApp Cloud API, giving you a no-code way to use WhatsApp in your CRM.

WhatsApp Cloud API is Meta’s official cloud-hosted solution for business messaging on WhatsApp.

It runs entirely on Meta’s infrastructure, which means there’s no need to maintain your servers or work with third-party providers.

With this integration, you can send and receive messages, automate conversations, and manage customer communication all in one place. It's a fully supported, business-grade solution designed for speed, stability, and growth.

This integration is specifically designed to empower medium and large-sized businesses to deliver seamless customer communication at scale.

WhatsApp Business Integration

WhatsApp Business Integration

🏆 Kommo is a Certified Meta Partner 🏆

Kommo has earned Tech Partner status for WhatsApp and is officially recognized as a Meta Partner. This direct partnership gives you early access to new WhatsApp features, faster message delivery, and a more stable, reliable connection.

Kommo and Meta Business Partner logos

Benefits of Kommo’s WhatsApp Business integration

Now, let’s briefly consider the advantages of Kommo’s WhatsApp Business integration👇

1. WhatsApp Business QR Sandbox

Test all the features of the WhatsApp Business integration in just two easy steps: simply scan the QR code and explore all the features without needing to connect your real number.

QR Sandbox feature in Kommo

Test the WhatsApp Business integration with the QR Sandbox.

2. Broadcasting

Be on your customers’ minds and build lasting connections with clients through newsletters and personalized offers.

WhatsApp Broadcasting feature in Kommo

Experience elevated broadcasting experience with the WhatsApp Business integration.

3. Interactive messages

Send messages with image catalogs, forms, and buttons that will keep your customers engaged and interested in your interactions.

WhatsApp Interactive messages feature in Kommo

4. Kommo Salesbot

Achieve more with bots. Automate your workflows and customer outreach campaigns, allowing you to focus on achieving the goals that matter most.

Salesbot feature in kommo

Kommo Salesbot handles the routine tasks with ease.

5. Advanced analytics

Analyze results, gain insights, and stay ahead with real-time analytics so you can track your performance with all the latest statistics.

Advanced Analytics feature in Kommo

Advanced analytics to track your performance.

Requirements to connect to WhatsApp Business integration

Before starting, ensure you have the following:

  • A dedicated phone number with country and area code (shortcodes are not supported) that can receive voice calls or SMS.
  • A paid Kommo account or be within 14 days of an active trial.
  • A personal Facebook account.

Now, let’s go through the connection steps in detail 😊

  1. Go to WhatsApp on your left menu bar > Connect.
Conection instructions for WhatsApp Integration in Kommo

  1. Click Use another phone number.
Conection instructions for WhatsApp Integration in Kommo

  1. Log in with your personal Facebook account and click Get Started.
  2. Choose a WhatsApp Business account, then select Create a new WhatsApp Business Portfolio and click Next.
Conection instructions for WhatsApp Integration in Kommo

  1. Fill in the required information for your new WhatsApp Business profile and click Next.
Conection instructions for WhatsApp Integration in Kommo

  1. Select Add a new number, enter your phone number, and choose a verification method (text message or phone call). Click Next.
Conection instructions for WhatsApp Integration in Kommo

  1. Enter the verification code you received and click Next. Review Kommo’s access request and click Continue.
Conection instructions for WhatsApp Integration in Kommo

  1. Click Finish.
Conection instructions for WhatsApp Integration in Kommo

  1. You’ll be redirected back to Kommo and be shown a modal to finish the setup. Click Finish.
Conection instructions for WhatsApp Integration in Kommo

  1. A pop-up will confirm that your number has been successfully connected.
Conection instructions for WhatsApp Integration in Kommo

WhatsApp Business integration pricing: Is it free?

As mentioned earlier, Kommo WhatsApp Business integration connects directly to Meta’s WhatsApp Cloud API. With your Kommo subscription, you gain access to the integration without incurring any extra third-party fees.

Meta and WhatsApp Business logos

You only pay conversation-based pricing as defined by Meta, billed through your own WhatsApp Business Account. This gives you full access to WhatsApp’s messaging capabilities, no servers, no custom development, just a ready-to-use business channel.

📍You can use our free WhatsApp pricing calculator to calculate how much you’d spend based on your conversations

Recognizing that there are various WhatsApp integration needs, Kommo also provides other options for integrating your WhatsApp.

Kommo also offers integration via third-party platforms. If you already have an account with these platforms, the integration would come more naturally to you.

Kommo does not provide technical support or guarantee the performance of third-party integrations.

If you decide to switch from another provider to Kommo, we offer a manual migration process to help you transfer your WhatsApp number and continue working in Kommo.

Let’s consider them 👇

2. WhatsApp via Twilio

This integration is supported through Twilio, as WhatsApp has provided access to its API only to a limited list of intermediaries. Twilio is one of them, and this integration enables you to use WhatsApp most conveniently with Kommo.

WhatsApp Integration: Kommo x Twilio

WhatsApp Integration: Kommo x Twilio

Advantages of Twilio CRM Integration in Kommo:

  • Track the full customer journey directly on your pipeline for clear, actionable insights.
  • Call leads instantly via voice, right from their lead card.
  • Set tasks and reminders to stay organized and never miss a follow-up.
  • Add notes to keep important client details readily available.
  • Create and manage message templates within the CRM to boost productivity.
  • Automate conversations with chatbots, saving time and streamlining workflows.
  • Enjoy a user-friendly interface with intuitive lead cards and a simple, powerful dashboard.

3. WhatsApp via Zenvia

With the Kommo + Zenvia integration, you can greatly transform your WhatsApp messaging approach.

WhatsApp Integration: Kommo x Zenvia

WhatsApp Integration: Kommo x Zenvia

What does this integration do?

  • Effortless syncing: Using Zenvia + Kommo integration, your WhatsApp messages will sync automatically with lead’s profiles.
  • Chatbot templates: There is no need to reply manually. You can streamline all WhatsApp conversations with Kommo’s chatbot templates and deliver immediate and personalized responses to your leads and customers.
  • Sales automation: In Kommo, you can automate repetitive tasks, focus on building connections, and improve relationships with your customers.

Frequently asked questions

Kommo: The ultimate WhatsApp integration provider

Kommo’s WhatsApp integrations are a great way to reach clients using their favorite communication channels.📣 With the variety of options that Kommo offers, you can choose the one that works best with you.

From the first interaction to the post-purchase survey, you can chat with your clients using one platform equipped with all the tools that make the process seamless for you and your customers.

Add Kommo to your WhatsApp equation, and you'll get an ultimate weapon to maximize the potential of WhatsApp and achieve exceptional customer interactions.

🤓 Book a free demo session

👩‍💻 Login to your Kommo account

💬 Chat with us here on the website or within your account

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🎥 Visit our YouTube Channel

Oluchi Nifemi

On a journey to help people make the most of their lives, whether by writing content at Kommo or sharing behavioral life hacks, the message is one.

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